Flower Delivery
Flower delivery is a key service given by flower shops. Clients usually look at their selection of flower arrangements online or in-store. Clients' purchases are then delivered to a recipient's office or home address. Dedicated to providing customer satisfaction, florists put in the time to go over their needs. They give clients only the most immaculate flowers and arrangements. This means seeing to it that they last for more than only a handful of days. And every single florist knows that striving to always keep flowers fresh is and should be their # 1 issue.
Proper Storage In-Store and Before Delivery
One of the most practical ways to have long-lasting flowers is to keep them chilled. It's also ideal to store them out of direct daylight. To help make that happen, most, if not all, florists keep at least one fridge cooler in their store. This keeps their stock of flowers fresh and cool. Many others even buy particular storage units to keep their floral goods at a brisk 36-46 ° F. Florists also put completed arrangements in a cooler before delivery or pick-up. This keeps the flowers in great condition until they get to the customer or recipient. A lot of larger shops also invest in cooling vans or temperature control devices. With temps at 36-46 ° F, floral orders stay fresh even with long-distance travels. Many flower shops also offer same-day delivery in their city and neighboring areas. So, clients can send gorgeous arrangements to their loved ones in as promptly as a few short hours!
Development of Flower Delivery
In addition to working their store, florists take orders from clients. They also consult customers about demands they have for large events and special holidays. Before the internet, most of the flower shop's clientele were walk-ins and telephone calls. These customers generally wanted a single bouquet or arrangement delivered that same day. These days, clients sometimes place big orders or specially made floral arrangements. These are typically particular to events like:
- a wedding
- a luxurious party
- holiday bash
- a commemoration of life.
After getting their orders, florists put together the designs according to the client's needs. These purchases are then prepped for pick-up or given out for delivery.
Who Does the Flower Delivery?
Florists are in charge of designing and prepping floral arrangements for their clients. Flower delivery drivers then grab orders at flower stores and deliver them. Flower delivery posts are generally entry-level duties, so no background is required. But at a minimum, they must hold a valid driver's license and a pristine driving record. Most floral outlets use box trucks to deliver their goods to clients. Drivers must know how to use and maintain these vans.
The typical run-through of a flower delivery drivers' tasks are:
- Loading flower arrangements into the delivery vehicle
- Checking for any damages informing the florist about any concerns
- Bringing floral arrangements to customers' or their recipients' offices or homes
- Occasionally, getting the recipient's signature as proof of delivery
Aside from that, drivers also assist in the shop or storehouse. These include unloading deliveries of flower inventories. They may also help the staff organize floral products in the storeroom.
Read about our flower designer service.
